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C OMP ANY                                                                                                                C OMP ANY


                   VITALFARCO HAIR COSMETICS

                                                                                                                                     SUSTAINABILITY                                  Part of this energy is also sold to the network and
             An excellence in                                                                                                        Always attentive to sustainable development, in recent years   used to meet the energy needs of the headquarters
                                                                                                                                                                                     neighborhood. As a further confirmation of the commitment
                                                                                                                                     Vitalfarco decided to face a new challenge: to minimize the
             the hair industry                                                                                                       environmental impact of its business as much as possible.   in a more sustainable business model, Vitalfarco invest
                      since 1969,                                                                                                    In addition to an advanced wastewater purification system   in the use of complete ecofriendly packaging, reducing
                                                                                                                                                                                     packing materials and adopting FSC certificated cardboard
                                                                                                                                     and technologies for halving water consumption necessary
           among the Italian                                                                                                         for the activity, Vitalfarco installed a photovoltaic system   and Green PE, the special bioplastic that allows to capture
                                                                                                                                     which produces about the half of the energy needed.
                                                                                                                                                                                     CO  from the atmosphere instead of introducing it.
                  leaders in the                                                                                                                                                        2
                      production                                                                                                  PRIVATE LABEL
            of hair bleaching                                                                                                     The company is able to provide its customers

                  and hair dyes                                                                                                   with all with all the know-how in the development
                                                                                                                                  of innovative formulas and in the creation of
                                                                                                                                  customized product lines. Customers can count
                                                                                                                                  on every type of service in production for third
                                                                                                                                  parties (bulk or private label full service):
                                                             professional hairdressers products that exceed expectations,         • Development of customized formulas and lines
                                                             further qualifying their professionalism and talent in the eyes      • Manufacture of the product in bulk and filling
                                                             of customers. For this reason, the whole production cycle            • Issuing of quality certificates and technical
                                                             is monitored at all stages of product processing, from the             documentation
                                                             selection of ingredients to the final packaging. Cutting-edge        • Creative and technical graphic support in the
                                                             technology and artisan expertise come together, allowing us            creation of packaging and color charts
                                                             to achieve the highest quality standards, as certified by the
                                                             UNI EN ISO 22716:2008 standard. The chemical laboratory, in
                                                             collaboration with university departments, constantly deals with                                       SPECIAL FEATURES                 as well as ammonia free, with
                                                             research and development as well as product quality control.                                           More than 50 years of experience.   permanent or demi permanent
                                                             Dozens of tests are performed daily in the internal technical                                          Tailor - madeservice (bulk or full   effect, creamy or oily based.
                                                             room, while training courses are held regularly within Vitalfarco’s                                    service). Internal laboratory for   Vegan formulations, certified
                                                             academy for the correct use of the products. With more than                                            R&D activities with state-of-the-art   organic ingredients and limits on
                                                             50 countries served and a global distribution network, the                                             instrumentation and daily quality   the use of irritating chemicals, such
                                                             company can count on a solid and innovative structure, able                                            control tests. A wide range of hair   as Sles, ammonia, paraffin, Dea.
                                                             to guarantee a service of absolute excellence both for its own                                         bleaches and hair dyes. More than   360° customer support (quality
                                                             brands and for private label, flagship of the business.                                                200 shades of oxidation dyes,    control and regulation, graphic
                                                                                                                                                                    formulated with ammonia          design and merchandising etc..).
          With over 50 years of experience in the
          hair care sector, Vitalfarco Hair Cosmetics
          ranks among the Italian leaders in the
          production of hair bleaches and dyes,                                                                                   PRODUCTION EXTENT                                                    PRODUCTION CAPACITY
          exporting all over the world its know-                                                                                  Vitalfarco offers a very complete range of products:
          how in the formulation of cutting-edge                                                                                  • HAIR DYES (permanent, demi permanent, direct colors)               HAIR DYES: 24 million tubes per year
          treatments for hairstyling professionals.                                                                               • HAIR BLEACHING (dust-free powders, creams, scented, colored)
          Developed on an area of approximately                                                                                   • DEVELOPERS                                                         HAIR BLEACHING: 900 tons per year
          20.000 square meters, with headquarters                                                                                 • STRAIGHTENING AND PERM PRODUCTS
          on the outskirts of Milan, the company                                                                                  • HAIR CARE TREATMENTS (shampoo, masks, conditioners, lotions).      3 production site on an area of about
          currently boasts an internal laboratory for                                                                             All products are formulated and developed in the Research & Development   7000 square meters
          R&D activities, three production sites with                                                                             laboratory and manufactured and packed in the production site. Tailor-made   90,000 units per production shift
          an annual capacity of 40 million pieces,                                                                                formulas can be developed for all products, adding extracts and active ingredients
          two warehouses for the storage of raw                                                                                   depending on customers’ specific needs. Several packaging options can be   Manufacturing and filling process
          materials and finished products and two                                                                                 offered to private label customers, customized with color printed graphics.   with a completely closed circuit
          academies for professional training activities.                                                                         Finally, the company provides support and assistance in training before   HD cameras for on-screen control of the product
          At Vitalfarco, the entire business is based                                                                             and after sales to ensure that products are safe and effective.
          on a clear and simple mission: to guarantee



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